How We Estimate MVP Cost: Methodology Behind the 65Seven Calculator

How much does an MVP cost at 65Seven?

Our minimum build price is €6,000 for up to eight screens on one platform with supplied designs. Accounts, payments, an admin dashboard, design work and other features add to that price. These are 65Seven planning figures, not average market prices or client invoices. For example prices by product type, see how much an MVP costs; this article explains the calculation behind them.

A minimum viable product is a first release that lets a customer complete the product's core task. Start by describing that task and the people who use it, including staff. A small customer interface can still need substantial work behind it.

What the MVP cost calculator estimates

The model is maintained by the 65Seven Labs development team. Our project examples explain the scope behind the numbers; they are not disclosures of client budgets.

The 65Seven MVP calculator gives a planning estimate in EUR from the same pricing model used on this site. It combines screen count, platform, features, design work, schedule and product domain. It supports web, iOS, Android and a shared iOS-and-Android build.

The result is an estimate. Two scoping sessions in the first week establish the screen list, integrations and launch requirements before the price and date are fixed in writing.

Step 1: start with the screen count

The base build is €6,000 for up to eight screens, €13,000 for nine to twelve, €20,000 for thirteen to twenty and €30,000 for more than twenty. A screen list helps define the size of the interface, but it does not replace a description of the actions, permissions and error states within it.

For example, a customer account page and a staff page for managing other people's accounts have different access requirements. Describe both if your MVP needs both.

Step 2: add the selected feature groups

Feature	Addition to the base build
Accounts and authentication	€750
Payments or subscriptions	€1,500
Admin panel or dashboard	€2,500
Basic analytics or reporting	€500
File uploads and storage	€750
Maps or location	€1,250
Realtime features	€2,000
Search and filtering	€750
Third-party integrations	€1,250
Standard AI API integration	€2,500

Each feature group is counted once. These additions are modelling assumptions for an initial estimate; an unusually complex implementation needs scoping. The AI option covers a standard API integration. Custom model training and substantial data pipelines are priced separately.

Step 3: apply the platform and design choices

A web-only, iOS-only or Android-only build uses a platform multiplier of 1.0. A shared iOS and Android build uses 1.15 on the base build plus feature additions.

The optional €2,500 design sprint is added after the platform multiplier. This keeps the design work from being multiplied simply because the product ships to both mobile platforms.

The model does not price React Native and Flutter differently. The framework decision depends on the team, integrations and product requirements; both platforms still need testing.

Step 4: account for schedule and domain

A standard schedule uses a multiplier of 1.0, an urgent schedule 1.15 and a flexible schedule 0.95. These apply after the design addition.

The model also applies 1.15 for the Fintech and Healthcare categories, and 1.1 for Crypto. Other categories use 1.0. These are allowances for additional project work, not an assessment of regulatory requirements or a promise that selecting a category makes a product compliant.

The calculation is:

((base + features) × platform + design) × schedule × domain

The point estimate is rounded to the nearest €250. The lower and upper figures are 20% below and above that rounded point estimate, each also rounded to €250. A €6,000 minimum applies to the point estimate and lower bound, including on flexible schedules. They describe the model's planning range, not a statistical confidence interval.

A worked SaaS MVP example

A nine-to-twelve-screen SaaS web app, with accounts, subscription payments, an admin dashboard and a design sprint, starts with €13,000 + €750 + €1,500 + €2,500 = €17,750 of build work.

The web multiplier leaves that unchanged. Adding the design sprint gives €20,250 on a standard schedule in a category without an additional multiplier. The displayed range is €16,250 to €24,250.

You can estimate a SaaS MVP with these inputs. This example uses E-commerce as the sector, with no additional sector allowance. Choose the sector your own product serves. Multiple customer organisations, complex permissions, billing rules and data migrations need further scoping; a subscription checkbox does not describe all of that work.

How to reduce an MVP budget without losing the core task

For the SaaS example above, scope changes affect the model as follows. Each row builds on the previous one; all use web, a standard schedule and E-commerce as the sector.

Scope	Planning estimate	What changes
Nine to twelve screens, accounts, payments, admin and design	€20,250	The original example
Reduce the release to eight screens or fewer	€13,250	Defer secondary journeys while keeping accounts, payments and admin
Also defer the custom admin dashboard	€10,750	Agree a workable staff process using existing tools
Also supply complete, implementation-ready designs	€8,250	The design work is supplied by you rather than included in the build

These are changes to the delivered scope, not discounts on the same product. A smaller screen count only makes sense when it reflects less work; combining several complex workflows on one screen does not remove their implementation cost. Deferring an admin dashboard also creates operational work, and supplying designs moves design responsibility to your team.

Keep the features needed to complete the core customer task safely. Accounts, access control and payment handling cannot simply be removed if the product depends on them. Review the reduced scope with the people who will operate the service before committing to it.

Try the smaller SaaS scope with accounts, payments and design, then change the inputs to match the work you actually need. These are illustrative 65Seven model outputs, not client project prices.

Mobile MVP budgets with different scopes

For up to eight screens on iOS and Android, accounts, payments and a design sprint, the model estimates €12,000 with a planning range of €9,500–€14,500. The build work is €8,250; the second-platform allowance adds €1,237.50, design adds €2,500, and rounding adds €12.50.

A larger thirteen-to-twenty-screen mobile product with accounts, payments, an admin dashboard, maps, live updates and design comes to €34,750, with a range of €27,750–€41,750. Both examples use a standard schedule without an additional sector allowance. Compare and adjust these MVP budgets.

Delivered products help explain why those features matter. Dash includes a customer app and a staff dashboard for rewards, reporting and marketing. Good Way combines passenger and driver apps with payments and live tracking. These are examples of delivered scope; the illustrative budgets above are not their project prices.

What is outside the MVP development price?

Plan separately for hosting, third-party subscriptions and usage fees, ongoing support and work after the initial release. Custom AI models, training and substantial data pipelines need separate assessment. The calculator's planning range is a budgeting allowance, not a guaranteed final price or a statistical confidence interval.

What the first conversation still needs to resolve

The calculator cannot inspect your existing code, review a third-party API or know how clean a data import will be. Bring examples of the workflow, the systems it must connect to and any launch constraints.

We also need to agree ongoing hosting and service usage, support, ownership of external accounts and any work beyond the initial release. The guide to comparing app estimates gives a list of questions to use when reviewing proposals.